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Connecticut Tourism Growth Outpaces Nation

Harriet Jones
/
WNPR
Governor Dannel Malloy had some cooperation from one of the Aquarium's biggest attractions
Credit Harriet Jones / WNPR
/
WNPR
Mystic Aquarium wants to boost its visitor numbers to 800,000 next year.

Connecticut’s tourism industry is seeing a healthy rebound this year, more than doubling national growth rates. 

Mystic Aquarium is one of the state’s biggest tourist attractions, pulling in 700,000 visitors a year, and it was here, with a friendly Beluga whale named Juno looking on, that Governor Dannel Malloy got to announce good news for travel and tourism in Connecticut.

A survey of 23 of the state's biggest attractions has shown a five percent growth in visitor numbers over this time last year. That compares to a two percent growth around the country.

"That’s a big increase if you had a good winter. We did it without a good winter, which makes it even more remarkable," Malloy said, to applause from the crowd.

And the numbers for Southeastern Connecticut, the state’s tourism hub, are even better, with nine percent growth. Hotel stays are also up, and the amount that visitors spend has increased more than four percent.

But despite the good news, it's still been a trying year for the industry. After a terrible winter came a bruising budget round. The governor’s proposal removed funding from the regional tourism districts, and zeroed out $589,000 earmarked for Mystic Aquarium itself.

Credit Harriet Jones / WNPR
/
WNPR
Governor Malloy got to observe feeding time for the fur seals at the Aquarium

The final budget compromise with the legislature restored all but 12 percent of that cash, but Malloy said he still feels tourism spending should be centralized in Hartford.

"I think advertising is the most important thing we can do," Malloy said. "That’s not to say there’s not a role for regional districts. It’s just to say: if you have to prioritize where you think you should spend, I think we should spend on advertising."

Malloy was given a tour of the aquarium by president and CEO Steve Coan.

Coan told WNPR there are no hard feelings. "We understand that in the budgeting process there’s going to be some back and forth on particular line items — that’s part of the process, but we’ve never doubted his support," he said. "There are numerous ways to go about funding and his staff had a particular view on how to make that happen, but their view was never to cut out funding for these kinds of institutions."

For a $14 billion industry that accounts for more than five percent of state employment, a continuing relationship with the state's chief executive is clearly a priority.

Harriet Jones is Managing Editor for Connecticut Public Radio, overseeing the coverage of daily stories from our busy newsroom.

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SOMOS CONNECTICUT es una iniciativa de Connecticut Public, la emisora local de NPR y PBS del estado, que busca elevar nuestras historias latinas y expandir programación que alza y informa nuestras comunidades latinas locales. Visita CTPublic.org/latino para más reportajes y recursos. Para noticias, suscríbase a nuestro boletín informativo en ctpublic.org/newsletters.

The independent journalism and non-commercial programming you rely on every day is in danger.

If you’re reading this, you believe in trusted journalism and in learning without paywalls. You value access to educational content kids love and enriching cultural programming.

Now all of that is at risk.

Federal funding for public media is under threat and if it goes, the impact to our communities will be devastating.

Together, we can defend it. It’s time to protect what matters.

Your voice has protected public media before. Now, it’s needed again. Learn how you can protect the news and programming you depend on.

Connecticut Public’s journalism is made possible, in part by funding from Jeffrey Hoffman and Robert Jaeger.