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Madonna draws 1.6 million fans to Brazilian beach

NPR | By Anastasia Tsioulcas
Published May 6, 2024 at 2:24 PM EDT
Pop star Madonna, performing Saturday night at a massive free concert at Copacabana Beach in Rio de Janeiro, Brazil.
Pablo Porciuncula
/
AFP via Getty Images
Pop star Madonna, performing Saturday night at a massive free concert at Copacabana Beach in Rio de Janeiro, Brazil.

Madonna capped off her "Celebration" tour with a trip to the beach: Rio de Janeiro's famed Copacabana Beach, to be exact, where on Saturday night she put on a massive free show for some 1.6 million fans. It was the last performance during her globe-trotting retrospective tour as well as her only "Celebration" date in South America — and it garnered the biggest live crowd of her career.

The 1.6 million estimate came from Riotur, the city's official tourism agency. Madonna, who had not performed in Brazil since 2012, enthused about the evening on Instagram: "Words cannot express my gratitude!" she wrote in a caption to a drone video showing the beachfront crammed with fans. As with other "Celebration" shows, she invited local stars onstage with her: In Rio, her guests were Brazilian performers Anitta and Pabllo Vittar, the latter helping Madonna shift her track "Music" into a samba.

Copacabana Beach has something of a history when it comes to huge pop spectacles: In 2006, The Rolling Stones played for an estimated 1.5 million fans there, while a 1994 New Year's Eve show with Rod Stewart reportedly drew some 4.2 million attendees.

Copyright 2024 NPR

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Anastasia Tsioulcas
Anastasia Tsioulcas is a reporter on NPR's Arts desk. She is intensely interested in the arts at the intersection of culture, politics, economics and identity, and primarily reports on music. Recently, she has extensively covered gender issues and #MeToo in the music industry, including backstage tumult and alleged secret deals in the wake of sexual misconduct allegations against megastar singer Plácido Domingo; gender inequity issues at the Grammy Awards and the myriad accusations of sexual misconduct against singer R. Kelly.
See stories by Anastasia Tsioulcas

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