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WNPR’s small business coverage elevates understanding of the challenges faced by small business, educates policy-makers, and highlights the vital role of small business to the state’s economy.

Small Businesses Learn from Superstorm Sandy

Harriet Jones

http://cptv.vo.llnwd.net/o2/ypmwebcontent/Harriet/sandyhartford0322.mp3

Connecticut’s small businesses took a hit from Hurricane Sandy last fall, but they fared better than their counterparts in New York and New Jersey. WNPR’s Harriet Jones looks at a new study from insurer The Hartford.

 

While wind and water damage were a big problem for some businesses as Superstorm Sandy blew through last October, that actually wasn’t the major headache for most. Ray Sprague works with small business clients at The Hartford Financial Services Group.

“When we think about a storm we think about physical property; having roofs damaged, having water damage and things like that. But clearly in this event the big story for them and the big impact for the small businesses was what we’re calling connectivity.”

That connectivity included loss of power, Internet access and telephone, making the conduct of business all but impossible, at least in the immediate aftermath of the storm. 71 percent of business in Connecticut that responded to the survey said they suffered a power outage, but that was lower than the rate in New Jersey, where 82 percent went dark. More than 60 percent of Connecticut small businesses were closed for an average of a week after the storm, and a third said that caused a significant impact to their company. Sprague says these impacts came despite storm readiness plans.

“Storm preparation was a tremendous learning for the small businesses. Creating backups of their critical data and computer programs. Making sure that they had the essential supplies to obviously weather the storm, but also carry on their business after the storm until they could get access to their property again.”

New York and New Jersey small businesses, which bore the brunt of the storm, reported having to close at a higher rate than in Connecticut. The Hartford says it hopes the study will help businesses plan for future events, including reviewing their insurance coverage.

 

Harriet Jones is Managing Editor for Connecticut Public Radio, overseeing the coverage of daily stories from our busy newsroom.

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SOMOS CONNECTICUT is an initiative from Connecticut Public, the state’s local NPR and PBS station, to elevate Latino stories and expand programming that uplifts and informs our Latino communities. Visit CTPublic.org/latino for more stories and resources. For updates, sign up for the SOMOS CONNECTICUT newsletter at ctpublic.org/newsletters.

SOMOS CONNECTICUT es una iniciativa de Connecticut Public, la emisora local de NPR y PBS del estado, que busca elevar nuestras historias latinas y expandir programación que alza y informa nuestras comunidades latinas locales. Visita CTPublic.org/latino para más reportajes y recursos. Para noticias, suscríbase a nuestro boletín informativo en ctpublic.org/newsletters.

Federal funding is gone.

Congress has eliminated all funding for public media.

That means $2.1 million per year that Connecticut Public relied on to deliver you news, information, and entertainment programs you enjoyed is gone.

The future of public media is in your hands.

All donations are appreciated, but we ask in this moment you consider starting a monthly gift as a Sustainer to help replace what’s been lost.

Connecticut Public’s journalism is made possible, in part by funding from Jeffrey Hoffman and Robert Jaeger.